BUSINESS SUSTAINABILITY

Is a process by which companies manage their financial, social and environmental risks, obligations and opportunities? Marketing for many years has been based on the management of demand e.g. advertising and promotion and the management of price to stimulate demand or by developing new Read More

START UP ENTREPRENEURSHIP

Obviously, entrepreneurship is now ubiquitous; the rate at which young folks switch to it keeps increasing on daily basis. But a business idea is not enough to succeed as an entrepreneur but an in-depth understanding of the tasks and processes required to Read More